Introducing the NTIF Green Room Video Podcast!
Meet some of our most valued speakers as they share their key takeaways from NTIF 2025, the 15th edition of the Nordic Translation & Interpretation Forum.
If you attended the event, if you couldn’t make it or if you are simply curious about future NTIF conferences—this is where we invite you to join us backstage for a conference continued.
In each episode, we revisit important conversations and explore predictions for the future of the language industry.
In this first episode, NTIF co-founder and organiser Anne-Marie Colliander Lind and Master of Ceremony Lea Backhurst are joined by NTIF 2025 keynote speaker Yuliya Salorenko, B2B marketeer by day and public speaker by night.
Yuliya shares highlights from her keynote ”Sisu in the time of change”, referring to the concept of sisu—the very unique Finnish blend of resilience and determination which was the overarching theme for NTIF 2025 conference in Helsinki.
In order to stay relevant, as AI and language models rapidly reshape the industry, Yuliya provides a strategic framework of five valuable pointers: authenticity, awareness, anchoring, agility and acceptance.
”If we learn to ask the right questions when using and applying AI, then it may free the space for us to go back to the essence—how we do things, why we do things and how we can have better companies, better environments and better lives.”
Link to podcast!
We are also happy to share the realtime visual notes of Yuliyas keynote by the amazing Linda Saukko-Rauta.

